Houwzer purchases Colorado brokerage

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Philadelphia-based Houwzer, a real estate brokerage and home services company, recently purchased Colorado-based brokerage Trelora.

The purchase will allow Houwzer to expand its footprint to 14 states. It also will allow the company to expand its business lines as it moves from mortgage broker to fully-delegated lender.

“This is a material inflection point for Houwzer,” Mike Maher, Houwzer founder and CEO, said. “We see an opportunity to innovate, build, and scale a transformational enterprise serving customers during this seismic market shift. Next-gen brokerages are operating predominantly in one market or region, subscale, and without the benefit of shared learnings or insights. The Trelora acquisition provides meaningful scale and operating leverage driving powerful unit economics.”

Maher will continue as CEO and serve on the consolidated company’s board of directors.

Trelora’s Colby Sambrotto will join the Houwzer management team as chief marketing officer. Sambrotto co-founded ForSaleByOwner.com in the mid-2000s, a company he has since sold. He has founded or held senior positions at various real estate companies.

Founded in 2011, Trelora has closed more than 8,000 transactions. Founded in 2015, Houwzer has helped clients buy or sell thousands of homes worth more than $2 billion. Both companies provide flat-fee, full-service real estate offerings.