NewEdge Capital Group, a wealth management firm, recently announced it exceeded its 2024 recruiting target of $9.5 billion in expected assets under management (AUM) before the end of the year.
This is the third consecutive year the firm has exceeded its recruitment goal in less than 12 months.
This year, the firm added more than 25 new teams, bringing the total number of advisers to more than 375, more than 50 of whom serve ultra-high net-worth clients. It also opened offices in the Lehigh Valley, Pa., Atlanta, Ga., Portsmouth, N.H., and Boca Raton, Fla.
“Our rapid growth from industry newcomer to sought-after platform in less than four years demonstrates the strength of our advisor-first approach,” said Alex Goss, NewEdge Capital Group co-managing partner and NewEdge Advisors CEO. “We’re asked all the time about what our secret to success is. It’s really pretty simple. Be honest, transparent and always put your advisor’s needs before the firm. When you do that, success tends to take care of itself.”
Also in 2024, the firm launched the Ultra High Net Worth Bridge program and the Retirement Bridge solution. The former enabling NewEdge advisers to attract clients with complex wealth management needs while the latter helps advisers win new retirement plan business or manage existing plans more efficiently.